ODM cosmetics development is for brands that start from a brief, not a finished formula
No finished formula needed. You bring the market brief; we develop, sample and manufacture in Guangzhou.
You provideMarket briefCustomer, category, benefit and price direction.
We developFormula routeIngredients, texture, fragrance and format options.
We refineSample + approvalFeedback rounds until the product feels right.
We deliverProduce + shipPackaging, filling and delivery for your market.
HOW ODM WORKS
How custom formulation moves from brief to approved product
You set the customer and commercial direction. We bring the product development, technical coordination and production planning together in one continuous route.
ODM JOURNEY
01
YOUR STARTING POINT
Bring the product opportunity
Start with the customer problem, category, benefit direction and intended market. A detailed formula is not required at this stage.
Target user and product category
Desired benefit and price direction
Outcome: A focused development brief
02
ODM DEVELOPMENT
Build the formula route
We translate the brief into realistic formula and packaging options, balancing product feel, ingredients, compatibility and the launch goal.
Formula and active ingredient direction
Texture, fragrance, color and format
Outcome: A feasible product concept
03
CHOOSE THE RIGHT LEVEL
Match development to your brand
Select a stock, semi-custom or fully custom route based on how much distinction, time and technical development the launch needs.
Faster stock formula route
Semi-custom or fully custom development
Outcome: The right development plan
04
SAMPLE AND REFINE
Make the product feel right
Review the first sample and give practical feedback. We refine the sensory profile and selected formula details before approval.
Sample evaluation and feedback
Adjustments to texture, fragrance or color
Outcome: An approved product standard
05
PACKAGING AND READINESS
Confirm the complete product
Formula, packaging, artwork direction and market requirements are checked together so the final product can move into production with clarity.
Packaging compatibility
Label and artwork coordination
Outcome: A production-ready specification
06
MANUFACTURE AND DELIVERY
Move from approval to supply
After approval, the product moves through bulk manufacturing, filling, finished packaging and delivery planning for your market.
Controlled production and filling
Finished product and delivery coordination
Outcome: Your finished branded product
CLEAR RESPONSIBILITIES
Know what happens on each side
You bringThe product opportunity
Target customer and category
Desired benefit and price direction
Brand, sample feedback and approvals
We handleODM development
Formula and packaging development
Sampling and refinement
Production, filling and delivery
Sample size and bulk order quantity
Start ODM sampling from 1 kg, then scale the approved formula to a 25-50 kg bulk order.
Manufacturing site and certification
Our manufacturing site is certified by SGS to ISO 22716 and US FDA Cosmetic GMP guidelines (certificates CN21/31217, CN21/31218, valid to July 2027; holder: Guangzhou Yuanxu Pharmaceutical Co., Ltd.). Guangzhou Prink International Cosmetics Co., Ltd. uses this site; the two companies are separately registered and are not merged.
START YOUR ODM PROJECT
Start your ODM project
Share the customer, category and outcome you have in mind. We will map the right ODM development route.
